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White Papers

Dealing with Messy Data

White paper Dealing with Messy Data Get your data organized so you can deliver the kind of customer experience that will revolutionize your business this year. What’s inside? Clients think they can’t build a journey management program until and unless their data is all organized in an accessible taxonomy.The problem is that absolutely no one […]

Overcoming Roadblocks to Data Access: Best Practices

White paper Overcoming Roadblocks to Data Access: Best Practices Get your hands on the data so you can deliver the kind of customer experience that will revolutionize your business this year. What’s inside? In order to build a customer journey management program that will deliver outstanding ROI, you need data. For most enterprises, data exists […]

Demystifying Common Customer Journeys in Telecommunications

White paper Demystifying Common Customer Journeys in Telecommunications Understand the path your customers go through to accomplish a task through Journey Mapping What’s inside? Telecom companies that understand the path their customers go through to accomplish a task and are able to apply journey mapping to create a visual representation of the desired path that […]

Most recent articles

Data Access Tip 3 – Partner With Another Business Unit

Data Access Tip 3 – Partner With Another Business Unit June 15, 2021 Relevant data expands your opportunities to generate revenue, but proper analytics and decision-making can only be achieved through appropriate data sharing. While we won’t delve into the ethics of data silos, it is important to understand another business unit’s hesitation of sharing […]

Data Access Tip 2 – Find a Champion Who Will Mandate Data Sharing From The Top

Data Access Tip 2 – Find a Champion Who Will Mandate Data Sharing From The Top June 15, 2021 A popular African proverb says “If you want to go fast, go alone. If you want to go far, go together”. Using your own data to demonstrate the ROI of Journey Intelligence is a great start, […]

3 Tips for Organizing Your Customer Data 

Written By Teresa Gleed, PhD – Lead Data Architect, BryterCX Data, like life, is messy. We’d like it to be neat and organized but frankly that’s not always the case. We put in place systems to track and organize things but without regular checkups things can quickly turn into disarray. And more often than not, […]

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